Social Media Sharing Settings (OG Image)

Have you ever noticed that when you share a link on WhatsApp or Facebook, an image and title automatically appear? That's OG (Open Graph) settings! Make your invitation look beautiful and eye-catching when shared.

What are OG Settings?

Simply Put

OG settings control the preview screen that appears when you share a link.

Before OG Settings:

https://www.snappost.co/en/invitation/abc123
(Just a plain link)

After OG Settings:

[Beautiful couple photo thumbnail]
Jimin & Michael's Wedding
March 15, 2025, Saturday at 2:00 PM

Where Are They Used?

• WhatsApp: Thumbnail image and title appear when you send a link
• Facebook: Preview appears when you paste a link in a post
• Instagram: Preview when sending a link via DM
• Twitter: Link displays as a card in tweets
• Other platforms: Link previews on various social platforms

How to Set Up OG

Step 1: Open OG Settings Page

Method 1: From Collections Page

1. Click Dashboard > Collections menu
2. Find the invitation card you want to configure
3. Click the "Share Settings" button (or the three-dot menu on the card)
4. Find "Social Media Sharing Settings" or "OG Settings" section

Method 2: While Editing Invitation

1. Click the "Save" button from the invitation editing screen
2. Navigate to the "Share" step
3. Find the "Social Media Sharing Settings" section

Step 2: Enter Title

The OG Title is the large headline that appears when you share the link.

Input Examples:

• "Jimin & Michael's Wedding"
• "Emily & David's Wedding Invitation"
• "Baby Sarah's First Birthday Party!"
• "Alex & Jessica Getting Married"

Good Title Tips:

• ✅ Always include the couple's names
• ✅ Clearly state the event type (wedding, birthday, etc.)
• ✅ Keep it under 60 characters (system limit)
• ✅ Emojis like hearts (♥) are acceptable
• ❌ Too long will get truncated

Step 3: Enter Description

The OG Description is the smaller supplementary information that appears below the title.

Input Examples:

• "March 15, 2025, Saturday at 2:00 PM"
• "2025-03-15 SAT 2:00 PM | Grand Hyatt New York"
• "March 15, 2025 | Manhattan Ballroom"
• "Date: 2025-03-15 (Sat) 2:00 PM"

Good Description Tips:

• ✅ Include date and time
• ✅ Adding venue name is even better
• ✅ Keep under 120 characters (system limit)
• ✅ Use separators (|) or spacing for readability
• ❌ Don't include too much information

Step 4: Upload Image

The image is the most important part! It's what appears as the thumbnail.

Selecting an Image:

1. Click the "Select Image" or "Upload" button
2. Choose a photo from your computer or phone
3. Wait for upload to complete (takes a few seconds)
4. Verify with preview

Recommended Images:

• 📷 Weddings: Beautiful couple profile photos
• 👶 Birthday Parties: Clear photos of the child's face
• 🎉 Other Events: Photos that convey the event's atmosphere

Image Specifications:

• Standard Size: 1200 x 630 pixels (1.91:1 ratio, for Facebook/Twitter)
• WhatsApp Optimized: 800 x 1064 pixels (3:4 ratio)
• Max File Size: 5MB (1MB or less recommended)
• File Format: JPG, PNG, WEBP, GIF

Good Image Selection Tips:

• ✅ Photos with faces centered
• ✅ Bright and clear photos
• ✅ Photos with uncluttered backgrounds
• ✅ Photos with text overlay are OK
• ❌ Photos that are too dark or blurry
• ❌ Group photos with many people shot from far away
• ❌ Vertical photos where important parts might get cropped

Step 5: Check Preview

Once uploaded, you can see a preview on screen.

What to Check in Preview:

• Does the image display correctly?
• Is the face or important part not cropped?
• Is the title fully visible? (Not truncated?)
• Is the description displaying properly?

Step 6: Save

Once all settings are complete:

1. Click the "Save" or "Done" button
2. Confirm "Saved successfully" message
3. Ready to share!

Changing the Image

To change the image later:

1. Open the OG settings page the same way
2. Click the "X" button next to the image to remove the existing one
3. Upload a new image
4. Save

Real Examples

Example 1: Wedding Invitation

OG Title:

Jimin & Michael's Wedding

OG Description:

March 15, 2025, Saturday at 2:00 PM | Grand Hyatt New York

Image:

• Couple photo taken outdoors in bright lighting
• Both people looking at each other and smiling
• Background blurred to focus on subjects

Example 2: Birthday Party Invitation

OG Title:

Join Us for Sarah's First Birthday!

OG Description:

April 20, 2025, Sunday at 12:00 PM

Image:

• Baby in traditional outfit, front-facing photo
• Face clearly visible with simple background
• Bright and adorable expression

Example 3: Simple Version

OG Title:

Emily & David Wedding

OG Description:

2025-05-10 | 3PM

Image:

• Simple couple silhouette photo
• Minimalist background feel

Platform Display Differences

WhatsApp

• Image: 3:4 ratio center crop (800 x 1064 pixels optimized)
• Title: Up to 60 characters
• Description: Displayed in feed card format
• Button: Links with "View Details" button

Optimization Tips:

• Keep faces centered in the image to avoid cropping
• Vertical ratio works well for portrait photos
• Snap Post auto-optimizes images for WhatsApp

Facebook / General Social Media

• Image: Displays in 1.91:1 ratio (horizontal)
• Title: Can display multiple lines
• Description: Displays 2-3 lines

Optimization Tips:

• Horizontal images are optimal
• Utilize both title and description

Twitter (X)

• Image: 2:1 ratio (even more horizontal)
• Title: 1-2 lines
• Description: Displays briefly

Optimization Tips:

• Prepare very horizontal images
• Concise title

Frequently Asked Questions

Do I have to set up OG?

Not required, but highly recommended!

Without OG settings:

• Just a plain link appears
• Lower click-through rates
• Looks less thoughtful

With OG settings:

• Really stands out
• Click-through rates increase 3-5x
• Looks professional and polished

I uploaded an image but it doesn't show

Check:

1. Is the file size under 5MB?
2. Is it a JPG or PNG file?
3. Is your internet connection stable?
4. Did you wait for upload to fully complete?

Solutions:

• Reduce photo size (sending it to yourself via WhatsApp auto-compresses it)
• Try a different photo
• Refresh the page and try again

Thumbnail doesn't appear when I share on WhatsApp

Causes:

1. OG settings haven't been configured yet
2. If you changed the settings after sharing, WhatsApp is showing a preview it saved earlier

Solutions:

1. Check that your OG settings are complete
2. If you changed the settings, see "I changed settings but the old thumbnail appears" below

The image gets cropped

Why:

• Different platforms crop images to different aspect ratios

Solutions:

1. Use the safe zone concept
   • Place important elements only in the center of the image
   • Edges should be areas that are OK to crop
2. Pre-crop to 1200 x 630 pixel ratio
3. Position faces in the center

I changed settings but the old thumbnail appears

The messaging app saved the old preview:

• Apps like WhatsApp save a link's preview (title, description, image) the first time it's shared
• Copying the link again or sending it to someone else can still show the old preview
• Messages you've already sent keep the content they had when you sent them

What to know:

1. Your invitation page itself always shows your latest settings. Only the preview card inside the chat app is old
2. Snap Post can't refresh a preview saved by another app. The app updates it on its own schedule
3. If the date or place changed, also write the new details in your message so guests don't miss them

Do I have to use only horizontal photos for OG images?

Horizontal photos work best! However:

• Square photos are also OK (sides may get slightly cropped)
• Vertical photos not recommended (gets heavily cropped)

Best Method:

• Crop to 1.91:1 ratio using photo editing apps
• Or arrange important elements in the center

Final Checklist

After completing OG settings, check these:

• Is the OG title under 60 characters?
• Is the OG description under 120 characters?
• Is the image under 5MB? (1MB or less recommended)
• Are faces/important parts centered in the image?
• Does everything look correct in the preview?
• Did you save the settings?

Next Steps

After completing OG settings:

• Learn Invitation Sharing Methods
• Check Response Statistics
• Manage Collections