Social Media Sharing Settings (OG Image)
Learn how to configure your invitation to look beautiful when shared on WhatsApp or social media.
Social Media Sharing Settings (OG Image)
Have you ever noticed that when you share a link on WhatsApp or Facebook, an image and title automatically appear? That's OG (Open Graph) settings! Make your invitation look beautiful and eye-catching when shared.
What are OG Settings?
Simply Put
OG settings control the preview screen that appears when you share a link.
Before OG Settings:
https://www.snappost.co/en/invitation/abc123
(Just a plain link)
After OG Settings:
[Beautiful couple photo thumbnail]
Jimin & Michael's Wedding
March 15, 2025, Saturday at 2:00 PM
Where Are They Used?
- WhatsApp: Thumbnail image and title appear when you send a link
- Facebook: Preview appears when you paste a link in a post
- Instagram: Preview when sending a link via DM
- Twitter: Link displays as a card in tweets
- Other platforms: Link previews on various social platforms
Why is this important?
Without OG settings, just a plain link appears. But with an OG image:
- 📸 Captures your guests' attention
- ✨ Looks more professional and thoughtful
- 💌 Dramatically increases click-through rates
- 🎨 Previews the invitation's atmosphere
How to Set Up OG
Step 1: Open OG Settings Page
Method 1: From Collections Page
- Click Dashboard > Collections menu
- Find the invitation card you want to configure
- Click the "Share Settings" button (or the three-dot menu on the card)
- Find "Social Media Sharing Settings" or "OG Settings" section
Method 2: While Editing Invitation
- Click the "Save" button from the invitation editing screen
- Navigate to the "Share" step
- Find the "Social Media Sharing Settings" section
Step 2: Enter Title
The OG Title is the large headline that appears when you share the link.
Input Examples:
- "Jimin & Michael's Wedding"
- "Emily & David's Wedding Invitation"
- "Baby Sarah's First Birthday Party!"
- "Alex & Jessica Getting Married"
Good Title Tips:
- ✅ Always include the couple's names
- ✅ Clearly state the event type (wedding, birthday, etc.)
- ✅ Keep it under 60 characters (system limit)
- ✅ Emojis like hearts (♥) are acceptable
- ❌ Too long will get truncated
Step 3: Enter Description
The OG Description is the smaller supplementary information that appears below the title.
Input Examples:
- "March 15, 2025, Saturday at 2:00 PM"
- "2025-03-15 SAT 2:00 PM | Grand Hyatt New York"
- "March 15, 2025 | Manhattan Ballroom"
- "Date: 2025-03-15 (Sat) 2:00 PM"
Good Description Tips:
- ✅ Include date and time
- ✅ Adding venue name is even better
- ✅ Keep under 120 characters (system limit)
- ✅ Use separators (|) or spacing for readability
- ❌ Don't include too much information
Step 4: Upload Image
The image is the most important part! It's what appears as the thumbnail.
Selecting an Image:
- Click the "Select Image" or "Upload" button
- Choose a photo from your computer or phone
- Wait for upload to complete (takes a few seconds)
- Verify with preview
Recommended Images:
- 📷 Weddings: Beautiful couple profile photos
- 👶 Birthday Parties: Clear photos of the child's face
- 🎉 Other Events: Photos that convey the event's atmosphere
Image Specifications:
- Standard Size: 1200 x 630 pixels (1.91:1 ratio, for Facebook/Twitter)
- WhatsApp Optimized: 800 x 1064 pixels (3:4 ratio)
- Max File Size: 5MB (1MB or less recommended)
- File Format: JPG, PNG, WEBP, GIF
Warning: Portrait (vertical) photos may get heavily cropped. Use landscape (horizontal) photos!
Good Image Selection Tips:
- ✅ Photos with faces centered
- ✅ Bright and clear photos
- ✅ Photos with uncluttered backgrounds
- ✅ Photos with text overlay are OK
- ❌ Photos that are too dark or blurry
- ❌ Group photos with many people shot from far away
- ❌ Vertical photos where important parts might get cropped
Step 5: Check Preview
Once uploaded, you can see a preview on screen.
What to Check in Preview:
- Does the image display correctly?
- Is the face or important part not cropped?
- Is the title fully visible? (Not truncated?)
- Is the description displaying properly?
Tip: Different platforms may display it slightly differently. WhatsApp shows it more square-like, while Facebook displays it wider horizontally.
Step 6: Save
Once all settings are complete:
- Click the "Save" or "Done" button
- Confirm "Saved successfully" message
- Ready to share!
Changing the Image
To change the image later:
- Open the OG settings page the same way
- Click the "X" button next to the image to remove the existing one
- Upload a new image
- Save
Warning: Thumbnails of already shared links may not update automatically. On platforms like WhatsApp, you need to share the link again for the new image to appear.
Real Examples
Example 1: Wedding Invitation
OG Title:
Jimin & Michael's Wedding
OG Description:
March 15, 2025, Saturday at 2:00 PM | Grand Hyatt New York
Image:
- Couple photo taken outdoors in bright lighting
- Both people looking at each other and smiling
- Background blurred to focus on subjects
Example 2: Birthday Party Invitation
OG Title:
Join Us for Sarah's First Birthday!
OG Description:
April 20, 2025, Sunday at 12:00 PM
Image:
- Baby in traditional outfit, front-facing photo
- Face clearly visible with simple background
- Bright and adorable expression
Example 3: Simple Version
OG Title:
Emily & David Wedding
OG Description:
2025-05-10 | 3PM
Image:
- Simple couple silhouette photo
- Minimalist background feel
Platform Display Differences
- Image: 3:4 ratio center crop (800 x 1064 pixels optimized)
- Title: Up to 60 characters
- Description: Displayed in feed card format
- Button: Links with "View Details" button
Optimization Tips:
- Keep faces centered in the image to avoid cropping
- Vertical ratio works well for portrait photos
- Snap Post auto-optimizes images for WhatsApp
Facebook / General Social Media
- Image: Displays in 1.91:1 ratio (horizontal)
- Title: Can display multiple lines
- Description: Displays 2-3 lines
Optimization Tips:
- Horizontal images are optimal
- Utilize both title and description
Twitter (X)
- Image: 2:1 ratio (even more horizontal)
- Title: 1-2 lines
- Description: Displays briefly
Optimization Tips:
- Prepare very horizontal images
- Concise title
💡 Snap Post Auto-Optimization: When you upload an image, it's automatically cropped for each platform. However, keep faces or key elements centered to prevent important parts from being cut off.
Frequently Asked Questions
Do I have to set up OG?
Not required, but highly recommended!
Without OG settings:
- Just a plain link appears
- Lower click-through rates
- Looks less thoughtful
With OG settings:
- Really stands out
- Click-through rates increase 3-5x
- Looks professional and polished
I uploaded an image but it doesn't show
Check:
- Is the file size under 5MB?
- Is it a JPG or PNG file?
- Is your internet connection stable?
- Did you wait for upload to fully complete?
Solutions:
- Reduce photo size (sending it to yourself via WhatsApp auto-compresses it)
- Try a different photo
- Refresh the page and try again
Thumbnail doesn't appear when I share on WhatsApp
Causes:
- OG settings haven't been configured yet
- Cache is showing previous content
- WhatsApp hasn't fetched the information yet
Solutions:
- Verify OG settings are complete
- Try sending to someone who's receiving the link for the first time
- Try again in a few minutes
- If it doesn't work, copy the link fresh and share again
The image gets cropped
Why:
- Different platforms crop images to different aspect ratios
Solutions:
- Use the safe zone concept
- Place important elements only in the center of the image
- Edges should be areas that are OK to crop
- Pre-crop to 1200 x 630 pixel ratio
- Position faces in the center
I changed settings but the old thumbnail appears
This is a cache issue:
- Platforms like WhatsApp and Facebook save thumbnails they've fetched
- May not update immediately
Solutions:
- Wait a few hours
- Copy and share the link again
- New viewers will see the new image
Do I have to use only horizontal photos for OG images?
Horizontal photos work best! However:
- Square photos are also OK (sides may get slightly cropped)
- Vertical photos not recommended (gets heavily cropped)
Best Method:
- Crop to 1.91:1 ratio using photo editing apps
- Or arrange important elements in the center
Final Checklist
After completing OG settings, check these:
- Is the OG title under 60 characters?
- Is the OG description under 120 characters?
- Is the image under 5MB? (1MB or less recommended)
- Are faces/important parts centered in the image?
- Does everything look correct in the preview?
- Did you save the settings?
Final Check: Before sharing widely, send the link to yourself on WhatsApp to see how it actually appears!
Next Steps
After completing OG settings: